Wednesday, November 2, 2011
The launch of Picanol Deutschland
On 18 January 1968 in Dusseldorf, a German subsidiary was established under the name Fa Picanol Deutschland GmbH. With this new plant, Picanol wanted to stimulate its looms sales in the large neighboring country. At that time, a significant percentage of the approximately 70,000 looms on the German market already came from the factory at Ieper. Germany was the most important export market for Picañol at the time, with around 7,000 Picañol looms delivered and installed over the previous ten years. The Board of Directors was formed by W. Vanhee and Emmanuel Steverlynck. The rest of the team was made up of G. Gebhardt and our regional agents - Müller, Ludwig, and Kuttler. The founding was divulged at a press conference, which was attended by plenty of journalists. One year later, Picanol Netherlands would also be founded in Almelo, for the local sales and service of the weaving machines, mechanical parts, and castings.
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