Thursday, October 27, 2011

Prince Albert as a guest at ITMA Basel

From 27 September to 6 October 1967, Picañol participated in the fifth international trade fair for textile machinery in Basel (Switzerland). After previous editions in Lille, Brussels, Milan and Hannover, a record turnout of more than 110,000 visitors from over 100 countries attended the new ITMA fair. Picañol was the big star among the 28 Belgian participants present. ITMA Basel was no less than six times larger than the first edition in Lille, which also showed how strong the textile machinery industry had grown in the meantime.
There were 11 President looms at the Picañol stand, complemented with six looms at other stands. Old and new customers were received by an extensive group of 40 Picañol employees. Offers were formulated, orders were booked, and whenever it got too hot, everybody hopped into the bar for a cool drink. In the late morning of 6 October, Prince Albert, as President of the Belgian Foreign Trade Office, also visited our stand.

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